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Identity-theft protection firm LifeLock again facing charges from FTC

(By – Edward Moyer,

LifeLock — the security company that famously touted its identity-theft protection services by flaunting its CEO’s Social Security number in ads (only to then see his identity stolen) — is again feeling the heat from the Federal Trade Commission. The FTC, which agreed to a $12 million settlement with LifeLock in 2010 over deceptive-practices charges, said in court documents filed Tuesday that the company is continuing to make misleading claims about its service. Read more…


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